Project Brief:
LOCAL FEMALES ONLY BEACH LOCATED IN JEDDAH, SAUDI ARABIA. DESIGNED IN A COASTAL MORROCAN STYLE. COVER ALL NEEDS AND ACTIVITIES TO A BEACH VISIT (SUNLOUNGER, SPA, GYM, BOUTIQUE, WASHING SERVICES)
The founder and lead designer of Hatch Products. Having previously gained a degree in Architecture, and his particular expertise in manufacturing processes has led to the creation of detail oriented designs that challenge material properties. His masters study in sustainable management has shaped his approach to design, considering innovative approaches to minimise waste while encouraging reusing of materials. His work paves the way towards rethinking the practice of product design in Saudi Arabia.
Hatch is my passion since it represents everything I hope to see in my community. Hatch’s philosophy brings added value to our buildings and makes it part of us by paying attention to the details everyone else writes off as luxury, however, those details are what changes the perception of our space. For the past 20 years, my constant pursuit of groundbreaking innovations in the field of building technology has made us standout for the change we bring to the scene. Utilizing the great minds of experts in the company; we tend to prioritize quality over quantity. I always say, “Our journey is infinite, and we just got started”. Our commitment toward our work, continuous development and improvement is the never dying fuel that keeps us moving forward.